Wednesday Jul 31, 2024
081 | Struggling to create a long-form content calendar that aligns with business goals and drives revenue?
Creating a Revenue-Boosting Content Calendar for Wellness Coaches
In this episode, Michele provides strategies for health coaches to create a long-form content calendar that aligns with their business goals and drives revenue. She defines long-form content and explains the importance of consistency in content creation. Michele discusses setting up content pillars that align with promotional strategies, organizing a content calendar, and planning content over different time cycles. Practical tips such as refreshing old content, setting clear goals, and utilizing tools like Trello or Google Drive for organization are highlighted. Michele emphasizes the need for content to nurture an email list and build towards business offers. The episode includes best practices for maintaining a consistent schedule and adapting strategies based on analytics to optimize content performance.
00:00 Introduction: Aligning Your Content Calendar with Business Goals
00:42 Understanding Long-Form Content
01:43 Defining Your Content Pillars
03:56 Scheduling and Consistency Tips
05:39 Aligning Content with Promotional Strategies
06:38 Creating a Content System
07:17 Refreshing and Repurposing Old Content
08:44 Practical Steps for Implementation
09:18 Best Practices for Effective Content Calendars
14:10 Conclusion and Final Thoughts
LINKS:
Link to the blog post: https://misstask.com/align-content-calendar-promotional-calendar
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